Tag Archives: Google News

You&A with Matt Cutts and Danny Sullivan SMX Advanced 2012 Seattle, WA

Matt Cutts Danny Sullivan SMX Advanced Seattle

You&A with Matt Cutts and Danny Sullivan at SMX Advanced in Seattle, WA



During the You&A session with Matt Cutts and Danny Sullivan at SMX Advanced 2012 in Seattle, WA, Matt Cutts told everyone that a notification or a message  in Google Webmastertools account means that a manual action took place and you were penalized by Google. Continue reading

Google Knowledge Graph

Starting 05/16/2012 and rolling out to all data centers this week, Google has released search result update that is a change from Google being an “information agent” to a “knowledge agent”.

Basically if you type in a query like “Rangers” (which could mean a solder, a New York based hockey team or a park keeper), and a new information window will appear on the right side of your search results asking you which entity you meant. Select one of the options and your results will be updated based on your selection. Continue reading

Search Engine Over-Optimization Penalty

Matt Cutts Over-Optimization PenaltyDuring a panel Search Engine Land’s Editor-In-Chief, Danny Sullivan and Microsoft’s Senior Product Marketing Manager of Bing at SXSW named Dear Google & Bing: Help Me Rank Better! Matt Cutts announced that “in the next months or few weeks” Google is planning to release a penalty for over-optimized sites. Continue reading

Top 10 Negative Google News Ranking Factors


The following factors were deemed to be the worst things you could do it your site as relates to Google News rankings:

Top 10 Negative Google News Ranking Factors:

1Duplicated ContentUsing plagiarized or scraped content on your
2Vague Abstract HeadlinesNo/weak keyword targeting in headlines
3No Google News Sitemap
4Poor Quality ContentThere’s no excuse for bad writing!
5Blocking Googlebot/Newsbot via robots or META tagsHard to believe this still happens. Go Checkyour robots.txt ?le asap.
6Slow Site and/or Lots of 500 Errors
7Poor CitationRankYour article/site is not deemed and authority on a topic as few 3rd party

sites link to you and/or

8Low ’PageRank” DomainIf your SEO program is not competitive, you will have a harder time 

ranking in Google News

9New SiteSites with low/no trust/history will have a harder time
10All Syndicated Content With The Same Titles As The Source Site


Check out Top 10 Most Important Google News Ranking Factors

Top 10 Most Important Google News Ranking Factors


The following are the most important factors for gaining high rankings in Google News as judged by the respondents:
1Category AuthorityThe news source is known for its expertise on a particular topic (e.g. ESPN and Sports)
2Keyword(s) in Headlines & Page Titles
3Domain AuthorityThe news source has strong SEO presence including strong inbound link profile, social
4Social Sharing of ArticleVia Facebook & Twitter and maybe even Google+. Velocity is a factor.
5First to Publish Story
6Citation RankThe number of other high value sites that cite your article in their stories.
7Unique ArticlesOriginal content with low/no use of other sites’ texts.
8High CTR From Google NewsFrom both news.Google.com and other various Google SERPs.
9High Quality ContentAs determined by Google News editorial evaluators.
10Use of Google News XML Sitemaps


See also Top 10 Negative Google News Ranking Factors