If you search for Cancer in Bing you will see a part of the health related article by Mayo Clinic and a link “Read the full article by Mayo Clinic” underneath it. Bing partnered with health content providers to enhance their health related SERPs Continue reading
Digital SLR stands for digital single lens reflex, named because these cameras use a mirror located behind the lens to reflect light to the view finder. When photographer releases the shutter, camera’s mirror travels quickly out of the way, allowing light from the camera lens reflect directly to the sensor and blacking out the view finder. The view finder in a camera contains a prism that rotates the image around so that photographer can see an image right side up and transfers it onto the screen where photographer can see it. Using SLR camera is not an easy task, and using one with automatic options defeats the purpose of buying SLR camera. Continue reading
Page titles have always been a very important part of Google’s search results, because they are not only a part of Google’s ranking algorithm, but they are also visible in search engine results and they’re the actual clickable links Google searchers click to reach sites. Many webmasters are curious about why Google sometimes show alternative titles in it’s search results. A lot of SEO specialists are pissed about this, but generally everyone will benefit from this update. Continue reading
Onward search has recently released an SEO salary Guide for SEO professionals. Current market demand for Search Engine Optimization specialists continues to grow around the country. Continue reading
Google and Bing treat real=canonical tag differently. Google allows using canonical tag across large number of pages, while Bing recommends using canonical tag only where it’s needed.
The following factors were deemed to be the worst things you could do it your site as relates to Google News rankings:
Top 10 Negative Google News Ranking Factors:
| # | Factor | Description |
|---|---|---|
| 1 | Duplicated Content | Using plagiarized or scraped content on your |
| 2 | Vague Abstract Headlines | No/weak keyword targeting in headlines |
| 3 | No Google News Sitemap | |
| 4 | Poor Quality Content | There’s no excuse for bad writing! |
| 5 | Blocking Googlebot/Newsbot via robots or META tags | Hard to believe this still happens. Go Checkyour robots.txt ?le asap. |
| 6 | Slow Site and/or Lots of 500 Errors | |
| 7 | Poor CitationRank | Your article/site is not deemed and authority on a topic as few 3rd party sites link to you and/or |
| 8 | Low ’PageRank” Domain | If your SEO program is not competitive, you will have a harder time ranking in Google News |
| 9 | New Site | Sites with low/no trust/history will have a harder time |
| 10 | All Syndicated Content With The Same Titles As The Source Site |
| # | Factor | Description |
|---|---|---|
| 1 | Category Authority | The news source is known for its expertise on a particular topic (e.g. ESPN and Sports) |
| 2 | Keyword(s) in Headlines & Page Titles | |
| 3 | Domain Authority | The news source has strong SEO presence including strong inbound link profile, social |
| 4 | Social Sharing of Article | Via Facebook & Twitter and maybe even Google+. Velocity is a factor. |
| 5 | First to Publish Story | |
| 6 | Citation Rank | The number of other high value sites that cite your article in their stories. |
| 7 | Unique Articles | Original content with low/no use of other sites’ texts. |
| 8 | High CTR From Google News | From both news.Google.com and other various Google SERPs. |
| 9 | High Quality Content | As determined by Google News editorial evaluators. |
| 10 | Use of Google News XML Sitemaps |
On September 21, 2011 Matt Cutts did a live YouTube video broadcast with webmasters.
Matt Cutts, a software engineer at Google, answers user questions.
Michael Wyszomierski from Google posted the video.
If you’ve recently set up Google Analytics, but aren’t sure how to start reading and acting on your web metrics, I’ve collected these official Google Analytics Videos to help you. These video tutorials are covering every aspect of SEO anything from GA introductions and tracking code installation to filtering and regular expressions.
Top 10 SEO MistakesSite owners and webmasters often become so overwhelmed with site maintenance and constant updates that they ignore a number of important factors to ensure the end product ranks at the top of search engine results. Here is a list of the most common—and critical—optimization mistakes to avoid: